Another factor in her favour was that she understood the power of television and made great efforts to appear on national and local stations during her PR tours. The former actress knew how to play the fame game. As the blurb on Valley of the Dolls proudly stated: "Miss Susann has been stabbed, strangled, and shot on every major dramatic show on the airwaves". She was a canny guest star, giving around 30 televised interviews a week. "No matter what an interviewer asks, I can work the conversation back to the book," she said.
