For the past few years, companies have started to pay for exposure to his audience. Clients ranging from Burger King to Virgin Mobile to Stella Artois have all hired him as an “influencer” to feature product placement in his posts.
©James Ferguson
Monday, July 27, 2015
Lunch with the FT: The Fat Jew
http://www.ft.com/intl/cms/s/2/15fe6c4a-3127-11e5-8873-775ba7c2ea3d.html
For the past few years, companies have started to pay for exposure to his audience. Clients ranging from Burger King to Virgin Mobile to Stella Artois have all hired him as an “influencer” to feature product placement in his posts.
©James Ferguson
For the past few years, companies have started to pay for exposure to his audience. Clients ranging from Burger King to Virgin Mobile to Stella Artois have all hired him as an “influencer” to feature product placement in his posts.
©James Ferguson
Malcolm Gladwell: the Snapchat problem, the Facebook problem, the Airbnb problem
http://venturebeat.com/2015/07/24/gladwell-on-data-marketing-the-snapchat-problem-the-facebook-problem-the-airbnb-problem/
Last night futurist, journalist, prognosticator, and author Malcolm Gladwell told pretty much the most data-driven marketing technologist crowd imaginable that data is not their salvation.
In fact, it could be their curse.
“More data increases our confidence, not our accuracy,” he said at mobile marketing analytics provider Tune’s Postback 2015 event in Seattle. “I want to puncture marketers’ confidence and show you where data can’t help us.”
Friday, July 24, 2015
Saturday, July 18, 2015
We are data: the future of machine intelligence
http://www.ft.com/intl/cms/s/2/475789b8-2b2b-11e5-acfb-cbd2e1c81cca.html
Prints by Douglas Coupland. Acrylic on archival pigment print 49’x37’ (2014)
Friday, July 3, 2015
Lunch with the FT: Pavel Durov
http://www.ft.com/intl/cms/s/0/21c5c7f2-20b1-11e5-ab0f-6bb9974f25d0.html?siteedition=intl
He believes a battle of ideas is raging in Russia that will determine the country’s future. As someone who during his military service studied how to wage propaganda wars, he admires the Kremlin’s approach, from a purely professional standpoint. “You can imagine a situation when the state propaganda is so good this new generation will actually believe centralisation is better than decentralisation, planning is better than improvisation, regulation is better than freedom. I can imagine that happening, but I hope it wouldn’t be the case.”
©James Ferguson
He believes a battle of ideas is raging in Russia that will determine the country’s future. As someone who during his military service studied how to wage propaganda wars, he admires the Kremlin’s approach, from a purely professional standpoint. “You can imagine a situation when the state propaganda is so good this new generation will actually believe centralisation is better than decentralisation, planning is better than improvisation, regulation is better than freedom. I can imagine that happening, but I hope it wouldn’t be the case.”
©James Ferguson
Thursday, July 2, 2015
The future of news: Stop the presses!
http://www.ft.com/intl/cms/s/0/fb40299c-1fca-11e5-aa5a-398b2169cf79.html#axzz3eis2ifHS
Facebook launches European Instant Articles service soon; Apple starts News service in Autumn
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