Both titles have seen steep declines from their heyday. FHM’s circulation fell to less than 67,000 for the first six months of this year, 20% less than in 2014, while Zoo was selling just over 24,000 copies, a fall of more than 12%.
That compares to the more than 700,000 copies FHM was selling in 2000, while Zoo launched in 2004 with a circulation of 200,000 before peaking in 2005 at more than 260,000.
http://www.telegraph.co.uk/women/sex/12000809/FHM-and-Zoo-closure-Feminists-should-mourn-the-death-of-lads-mags.html
http://www.telegraph.co.uk/women/sex/12000809/FHM-and-Zoo-closure-Feminists-should-mourn-the-death-of-lads-mags.html
