Prime Minister Dmitry Medvedev is sure the domestic automotive industry can make good-looking cars.
He also said that now makes more modern-looking cars and that "one can like them or not, but the main thing is that we have a choice in the market. You can buy a Russian-made car or a foreign brand car if you have enough money."
In October 2011, AvtoVAZ hired Steve Mattin, a graduate of Britain's Coventry University car design faculty, to be director of design. Prior to that, Mattin worked at Mercedes and Volvo. His arrival marked the first time the auto giant had hired a foreigner as its chief designer.