“Television is going to change more in the next five years than it has in the last 50,” says Brian Roberts. Comcast executives talk about “apps” for the television and rolling out innovations every three to six months. The firm is paying particular attention to its user “interface”, or what, until recently, was called a TV guide. Comcast’s is now arranged not numerically by channel, but alphabetically by programme, by network and type of content. Couch potatoes even less inclined to effort can download an app to their iPhone and shout commands at it to locate shows.
