Monday, September 17, 2012

5 notable deaths in the social media world

Ping heads off to the great social network in the sky, and we look back at once-buzzed-about startups that suddenly stopped

Last week, Apple CEO Tim Cook announced the end of Ping.

Ping, as you've likely forgotten, is the iTunes social network that sought to capitalize on people's love for music on an Apple-driven platform.

And attempts to create a new social media show no signs of wavering; over the weekend, it was reported that the Winklevoss twins, of Facebook litigation fame, are backing a social network exclusively for professional investors.

In light of the Winklevii's newest attempt and the closing of Ping and – though it hardly seems necessary – to forewarn others, we present the social web's top five cautionary tales: