Wednesday, August 14, 2013

Sorry, you're probably not famous enough to use Facebook's VIP app

http://www.theguardian.com/technology/appsblog/2013/aug/14/facebook-vip-mobile-app-celebrities

20m people in the UK are using a smartphone or tablet to access Facebook, according to the social network. Now it's working on making it easier for celebrities to follow suit.

Facebook is testing new mobile features for its most famous users to check updates and chat to fans, with what All Things Digital is describing as a "VIP app" that aims to get stars more engaged with its service.
"The idea: If a star pushed out a status update to fans that caused a rather large amount of chatter — like, say, Kobe Bryant's late-night torrent of scattered thoughts from a few months ago — the new app would make it easier to see the swirling commentary from fans, and mix it up with them."