The Murdochs’ scandal-plagued media company has proved surprisingly resilient
The entertainment division, which includes News Corp’s television and
film assets, should thrive as a stand-alone firm. Cable TV is next year
expected to contribute 62% of News Corp’s profits (a far greater
proportion than the satellite broadcasting for which it is better known
in Europe); it will be the main driver of growth over the next few years
and is the apple of investors’ eyes. The company has positioned itself
to benefit from pay-TV growth in Asia and Latin America. Around half of
News Corp’s total revenue comes from outside America and Canada, double
the proportion at its main rivals.
