Friday, August 24, 2012

The Future of Printers

An industry that puts ink to paper is fighting for survival

An industry that has raked in fat profits for years is struggling. Plunging circulation has forced many newspapers and magazines to shut. Survivors are seeing readers increasingly opt for screen over inky paper, so media companies are printing fewer and slimmer physical copies. Rising online sales and wobbly economies mean that retailers are not ordering catalogues and marketing material as they once did. The rising cost of paper has not helped.