Ahead of the broadcast of Mad Men series six, we explore what Don Draper has said about the evolution of marketing and how he would interpret the modern era
On setting the agenda: "If you don't like what's being said then change the conversation."
On human nature: "We're flawed because we want so much more. We're ruined because we get these things and wish for what we had."
On evolution: "Change is neither good, nor bad, it simply is."
On giving advice: "People want to be told what to do so badly that they'll listen to anyone."
On emotions: "The reason you haven't felt it is because it doesn't exist. What you call love was invented by guys like me to sell nylons."
On client relationships: "The day you sign a client is the day you start losing one."
