Monday, March 11, 2013

After 3D, here comes 4K

Home entertainment: A new television standard called Ultra HD is four times sharper than today’s best HDTVs. But providing content in this new format poses daunting technical challenges. And does anyone really need it anyway?

HAVING seen interest in 3D television fizzle, electronics firms are eager to find another blockbuster product that will get consumers to splash out. The development most are hoping will do the trick is a display technology known as Ultra High-Definition, which offers four times the resolution of today’s most advanced “1080p” HDTV sets. No question, Ultra HD provides stunning images—at least when displaying content created in the new “4K” video format. Unfortunately, only a handful of feature films (including “The Amazing Spider-Man”, “Prometheus” and “The Hobbit”) have been shot with 4K-capable cameras.